October 16, 2021
March 27, 2018

Member Engagement Is Not A One-Trick Pony. It’s Seven.

When it comes to member engagement, I often stumble across this nonprofit story as old as the industry itself:  It’s the belief that just the passionate expression of an organization’s mission is somehow all that’s needed to be engaging. That upon hearing the mission or the work of the organization, a donor, a volunteer, a company, a foundation will simply leap into action. And that action will not only be beneficial, but befitting to the […]
March 26, 2018

What You and Your Board Need to Know When Asking for a Gift

I’ve been asking for gifts for more than 40 years. Some as modest as $50, others for $100 million. You could say I’m acquainted with the do’s and don’ts of motivating donors. In my book Asking you’ll find a detailed approach to soliciting major gifts. In this article, I’ll simply highlight eight suggestions to keep in mind as you prepare yourself and your board for the big push.
March 24, 2018

Ultimate Nonprofit Social Media Scheduling Guide

If you struggle to keep your social media channels active, scheduling out your posts in advance can help you stay on track. It also lets you take advantage of high-engagement days. Staying ahead of social media scheduling will transform all of your accounts. Here is a rock-solid social media posting calendar and scheduler that your nonprofit can use this year: Ultimate monthly social media scheduling guide:   January: Welcome to the new year! Get off […]
March 23, 2018

Five Easy Ways to Build Rapport with Your Donors

Donors love to give but hate to be persuaded. That’s both the problem and the opportunity we face every time we create a fundraising appeal, whether direct mail or digital.