Search Engine Optimisation, or SEO, helps increase traffic to your nonprofit’s website. By using the right SEO techniques your website will rise in search engine rankings and receive more traffic. However, drawing an audience to your website is only half the battle. Good SEO practices ensure visitors are more engaged and prepared to donate. This means focusing on keywords, link building and content that’s specific to your charity. Support from an SEO consultant can help […]

Cause Camp 2020 is officially in the books! Nonprofit professionals from all over the country tuned in for two full days of premium education, inspiration, and connection. Our team owes a big ‘thank you’ to our Cause Camp host, Julia Campbell, who gracefully led us through both days of programming. The Ameritas Inspire Series honored those in the nonprofit industry who have made a difference in their community. For our third year of this series, […]

This week, our very own Randy Hawthorne got to sit down with Lisa Chimola, a fablanthropy expert, who specializes in working with nonprofits to hone their gift planning skills. Lisa is the chief fablanthropist for Fablanthropy, helping nonprofits reach the intersection of fabulous and philanthropy. As she talked with Randy, she discussed a few reservations donors might have to set up planned giving.  She said donors tend to be hesitant when talking about planned giving […]