At its core, fundraising is a persuasive craft. It involves using rational and emotional appeals to move listeners and readers to take some action, like making a gift or volunteering time in support of your cause. While fundraising communications are often counterintuitive to people outside of the field, the reality is that it most of its best practices are grounded in time-tested techniques and principles of classical rhetoric―defined by Aristotle as the “faculty of discovering […]

Okay, you did it. You’ve finally turned that idea into a reality and started your own nonprofit. Great job! But the work is far from over.  Donors are one of the most ― if not the most ― important parts of keeping your vision alive. One of your first priorities as a new nonprofit will be to get your vision out there and motivate some donors to get behind your cause. But in order to […]

A major challenge most working adults face every day is getting themselves up and going for work. The perpetual dailiness of life can get tiring if you aren’t motivated by a passion. You get up, get ready, look yourself in the mirror and something doesn’t feel right. Something’s gotta change. “Why should I wake up early to go to a job that could get done with or without me?” And that’s the key. Why would […]

If your nonprofit is looking for a new fundraising idea that will get your supporters excited to make a donation, then t-shirt fundraising could be exactly what you’re looking for. This new crowdfunding option is an easy way for your nonprofit to not only raise money on a recurring basis but also increase awareness of your work in the community.  If you’re new to t-shirt fundraising for nonprofits, we’ve outlined everything you need to know […]