How To Increase Online Donations In 5 Easy Steps Gone are the days of simply sending a postcard or making a phone call to acquire donations for your organization. In today’s increasingly tech-based economy, it is crucial to embrace online giving as a primary way of collecting donations. Not only is technology fueling the world we know today, but by accepting online donations, your fundraising is accessible. It can become a state-wide, national, and even […]

Try to Please All and You Will Please None: How Segmenting Your List Can Increase Engagement and Charitable Giving Have you ever used these communication strategies with your nonprofit community members?  Emailed the same message to everyone on your list every time. Rarely communicated so as not to “bother” anyone.  Relied on just one or two channels to get your message out.  If so, you are not alone!  Most organizations we’ve worked with have struggled […]

Talking Crypto: Should your organization accept it? What is cryptocurrency? Simply put, it’s money that’s not in a physical form, otherwise known as digital money. Nonetheless, it shares some of the same characteristics as paper money which can be earned, used, and invested.  Why should you care? According to Gemini’s 2021 State of U. S. Crypto Report, 21.2 million adults own cryptocurrency (crypto), with an additional 19.3 million expecting to purchase it in the next 12 months. That […]