Things to Know About Your Nonprofit Brand Promise Does your nonprofit brand include the essential elements it needs to differentiate you from everyone else? Your nonprofit brand has an essence, “the intrinsic nature or indispensable quality”. The brand you choose for your nonprofit brand promises different things to different groups of people; your staff, your donors, your board, and your community. Taylor Shanklin shares more about what a nonprofit brand promise is and how organizations […]

Fundraising Legacies and Shared Wisdom Wisdom is acquired through challenging experiences and there’s no one who knows more about the best practices of nonprofit leaders than Denver Frederick. Denver has experiences ranging from the first national corporate and nonprofit partnership to interviewing hundreds of nonprofit leaders in the pre and post-pandemic world. In this episode, Denver highlights of few of his most memorable conversations including why the nonprofit sector was hit so hard during the […]

Turning Website Visitors into Donors with the Google Ad Grant In this episode, we speak with an expert in the field of nonprofit marketing, Judson Aulie, who shares his experience in helping nonprofits succeed. He discusses the importance of the Google Ad Grant for nonprofits. Did you know that this grant can increase the your organization’s visibility and reach? Judson provides historical insight about the Grant, including performance data and its potential use in the […]