The Ultimate Online Donor Acquisition Guide The Ultimate Donor Acquisition Guide Donor acquisition is the lifeline of nonprofit fundraising. Not only do new donors help you grow and expand your nonprofit’s efforts and programs, but low donor retention rates mean you have to keep acquiring new donors just to maintain. This is where donor marketing comes in. While there are plenty of “best practice” blogs and guides on donor marketing, this guide is going to […]

Creating a Holistic Fundraising Approach We all care about our donors – that’s a given. But, are we caring well for our donors? We may have our mass marketing and fundraising appeals in order, but perhaps more focus should be placed on the seemingly small interactions that can have a major impact. In this episode, Katie talks to Meghan Speer of Marketing Support Network about how a holistic approach to donor care and fundraising can […]