April 25, 2024
November 1, 2018

How to Read the Minds of Your Donors

This article was originally published in Nonprofit Hub Magazine. Whenever I’m asked to choose an icebreaker question at a networking event, I fall back on an old favorite: If you could have any superpower, what would it be? There are always a few crowd favorites—super strength, time travel, the ability to fly. But among the go-to’s, there’s one answer that draws “oohs” and “aahs” from the group: telepathy. The ability to read minds. It’s sort […]
November 3, 2018

5 Ways to Use Donor Data to Increase Retention

There’s no easy answer when it comes to the age-old question of how to improve nonprofit fundraising outcomes. Making strategic decisions for your cause takes time, effort and experience. However, having the right donor data on hand can really improve your nonprofit’s fundraising approach. When your team is able to effectively manage your donors, steward your relationships and make solicitations based on donor data, the sky’s the limit for your fundraising success. We’ll walk you through […]
November 6, 2018

Make the Ask: How to Write a Fundraising Letter

During the holidays, many people celebrate by getting together with family and friends, eating too much, exchanging gifts and drinking lots of hot cocoa. In the nonprofit world, the end of the year usually also means sending a fundraising letter to your supporters. Before you fire off another letter asking people to support your nonprofit, review these tips to increase giving rates and make your constituents feel more like part of your mission. Know who […]
November 8, 2018

Takeaways From the Year-End Nonprofit Fundraising Survey

Last year over 1,300 organizations responded to the Nonprofit Research Collaborative’s year-end Nonprofit Fundraising Survey (NFS). This annual report collects data on everything from overall sector growth, to fundraising goals, to regional data, to projections for the future. It’s thorough, to say the least. Lucky for you, we went through the 48-page report so you don’t have to (but if looking at graphs is your thing, you can check it out here.) Here are some […]