May 30, 2024
July 14, 2021

Fundamentals of Audience Growth in the Nonprofit Sector

How can your nonprofit organization increase its audience growth? You have a cause and a message to share, but getting it out there to the right people isn’t always easy. To help organizations grow their audience—and also their returns and impact—I created an approach to communication development based on a system I’ve labeled IDEAS. Here’s what the IDEAS process looks like. When maximizing audience growth, an aimless attempt rarely works. Your organization needs a specific […]
July 16, 2021

Breaking Down the Confusion: What is Cybersecurity really?

Enjoy this featured blog from Sightline Security In its most recent report, the National Center for Charitable Statistics stated that more than 1.56 million nonprofits were registered with the Internal Revenue Service in 2015. This contributes an estimated $985.4 billion or 5.4% of the Gross Domestic Product (GDP) of the US economy. Given their significant contribution to the GDP, nonprofit organizations have not been included in the development of best practices for cybersecurity systems. To […]
July 21, 2021

Good Finds For Nonprofits: DipJar

Each month we’ll bring you a new resource that we think could revolutionize the nonprofit sector—or at least your workweek. It may be an app, platform, podcast, or product that will help you do more good. This time, we’re looking at DipJar: unique hardware that enables cashless generosity for engaging, joyful, and frictionless donations.  DipJar We all know that getting donations at events can be challenging. Many people don’t carry cash these days, and more […]
July 23, 2021

Things Donors Want to Know, but Won’t Ask

Ever wonder if there are things donors want to know but won’t ask? In the midst of a fundraising campaign, you get accustomed to hearing the same questions over and over. It’s as if the same training protocols for buying a car or a house are applied to administering philanthropy, only rather than answering questions about warranties or interest rates, you provide the details of prior year’s support and break-even points. Donor meetings can sometimes […]