We’ve got quite the announcement this week: Nonprofit Hub is merging with DO MORE GOOD! Randy sat down with Bill McKendry, the founder, and Katie Appold, the executive director of DO MORE GOOD to talk about what this means going forward. DO MORE GOOD was formed to help nonprofits move from good to great through their content, ideas, training, and access to world-class thought leadership. Nonprofit Hub provides nonprofits with the tools they need to […]

Did you know that the average open rate for the nonprofit organization is around 25.17%, much higher than the industry average open rate, which is just 21.33%? According to Mailchimp ― a well-established digital marketing automation platform ― email marketing is one of the most effective channels for nonprofit organizations. Here are 5 nonprofit email marketing mistakes to avoid.  As a nonprofit organization, email marketing should be one of your top priorities. To help you […]

This week, we had the chance to sit down with Maryanne Dersch. Maryanne is a nonprofit coach, author, and speaker who loves to help organizations communicate authentically. She has great advice on how to share your ideas with the people who can make them happen. One of the most important things to learn in communication is how to listen deeply. This can help you transform a stiff idea pitch into a genuine conversation. Creating more […]

This week, we sat down with Brady Josephson, the managing director of the NextAfter Institute. NextAfter provides fundraising research and training to help nonprofits grow. They are passionate about figuring out what really works in fundraising. Brady gave us some great information about multi-channel marketing, based on their research. For instance, how we communicate with donors has a direct impact on donor retention. You can hear more from Brady on his podcast, The Generosity Freakshow.  In […]