Gabriel, Author at InsideCharity.org

April 15, 2021

How a Brand Guide Can Transform Your Nonprofit

Whether you’ve invested the time and energy into creating a brand guide, you have a brand. According to Jeff Bezos, it’s “what people say about you when you’re not in the room.” Yes, even those using pixelated logos, every font available, or watermarked images are making a name for themselves…it just might not be a good one. More Guidelines? Between audits, donation receipting, and volunteer protocols, it seems like nonprofits specialize in parameters and rules. […]

April 13, 2021

How to Build Trust Online as a Nonprofit

With over 1.5 million charitable organizations in the US alone, NGO founders have a tough challenge presented to them. Not only do they need to launch an effective marketing campaign to attract charitable givers, but they also need to work on building trust. This may be a tricky part for many charity workers who are only starting out in this line of work. When you’re fired up with an idea that will change the world […]

April 8, 2021

How Outsourcing Can Change Your Nonprofit Game

This blog was sponsored by Fiverr In the age of remote work and ever-shrinking nonprofit teams, outsourcing is the holy grail. According to Statista, the global market value of the outsourcing industry was about $92.5 billion in 2019. Outsourcing to freelancers through organizations like Fiverr can change your nonprofit game for the better. Your team will be able to focus on what’s most important, without having to spend time learning how to do every single task. […]

April 1, 2021

How to Write Effective Fundraiser Copy

A planned and well-executed fundraising campaign can not only help you draw attention to your organization but also get some financial boost. However, organizing the campaign to have specific timelines and goals can be hard. Organizational tasks aside, you should also make sure that you have effective copy. Here are some tips on how to write effective fundraiser copy. Before you even launch your fundraising campaign, you’ll need to have a good web page where […]