December 11, 2025
December 9, 2025

The Grey Hair Advantage: Why Life Experience Makes for Better Fundraising Copy

The Grey Hair Advantage: Why Life Experience Makes for Better Fundraising Copy Yes, I started going grey early.  So why not lean into it, right? I’ve been in direct mail fundraising long enough to remember when we actually had to walk packages to the post office.  Okay, that’s an exaggeration.  But I have been around long enough to see trends come and go, to watch “revolutionary” new approaches fizzle out, and to understand that the […]
December 10, 2025

[PODCAST] Joyful Accountability For Real Impact – Pieta Blakely

Joyful Accountability For Real Impact In this episode, Pieta Blakely, Managing Principal at Rojas Blakely Associates, unpacks her concept of “joyful accountability”—a refreshing, motivating approach to program evaluation in the nonprofit sector. Drawing from her experience in workforce development and economic mobility, Pieta shares how she moved from the classroom into evaluation after seeing the need for clarity, data, and mission alignment. She explains how nonprofits can identify what truly matters to measure, avoid becoming overwhelmed […]