July 22, 2024
January 24, 2024

[PODCAST] Make Donor Personalization A Priority

Make Donor Personalization A Priority If you have been to a nonprofit event or conference in the last few years, chances are you’ve run into Erik Tomalis from Virtuous. Maybe you’ve even been in one of his famous LinkedIn selfies. His passion for helping grow generosity is unmatched, and he speaks and shares across the country to help industry professionals do their best work. Erik joins Meghan on the podcast today to talk about practical […]
January 26, 2024

Clever Ways to Boost Publicity Among Key Age Demographics

Get an Edge With Clever Strategies for Marketing to Gen Z, Millennials, and Boomers   You want to drive more traffic to your website and you already put the best practices to work. Marketing to Gen Z, Millennials, and Boomers simultaneously requires finesse but you’re doing your best. You send out newsletters, you post regularly on social media, and you engage with your followers.   Ideally, your digital marketing presence will grow steadily and consistently […]
January 27, 2024

[PODCAST] Creative Fundraising with Outside-the-Box Thinking

Creative Fundraising with a Scientific Approach “But that’s the way we’ve always done it” is an all-too-common phrase. It’s easy to get stuck in a rut but thinking outside the box and trying something new may be just what your organization needs! With his new series, Decoding Generosity, our guest Nathan Hill hopes to set a new standard for how organizations engage, inform, and prospect the internet community. This series invites both casual viewers and […]
February 3, 2024

[PODCAST] Making Meaningful Marketing Through Creativity

Making Meaningful Marketing Through Creativity   “There’s no excuse for not knowing a little bit more than you do right now about your audiences.” (Ben Smithee) In 2024, transparency and adaptability are more essential than ever for the survival of your brand. Transparency, because stakeholders have so many options to pick from that if your marketing material fails to clearly outline what you are offering and what they must do to obtain it, they will […]