March 29, 2018
Ask short questions and hope for long answers. That’s one of my key mottos for fundraising. We’ve all been in a class or at a conference when someone got up to ask a question and delivered a soliloquy. When they finished we might even have wondered if there was a question! If you do that in fundraising, you’ll be dead in the water. As you start going on and on your donor’s eyes will glaze […]