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March 30, 2018Ask Short Questions … and Hope for Long Answers: The Key to Donor Success
Ask short questions and hope for long answers. That’s one of my key mottos for fundraising.
We’ve all been in a class or at a conference when someone got up to ask a question and delivered a soliloquy. When they finished we might even have wondered if there was a question!
If you do that in fundraising, you’ll be dead in the water. As you start going on and on your donor’s eyes will glaze over.
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Stop trying to evade the never-ending difficulties. These runners, who more often than not participate in racing and sprint running events, are more concerned with pure speed and competition. With impeccable rhythm and time, players are required to triumph over their rivals and take the lead in the competition.