September 18, 2021
April 4, 2018

Why We’re Proud to Be Part of Salesforce.org Philanthropy Cloud

GuideStar’s mission is to “revolutionize philanthropy by providing information that advances transparency, enables users to make better decisions, and encourages charitable giving.” We know what you’re thinking: “How can providing information ‘revolutionize’ anything? Revolutions are exciting. Information … isn’t.” Oh, but it is, and a new initiative from Salesforce.org and United Way shows just how exciting nonprofit information can be.
April 5, 2018

Can We Halt the Steady Decline in Donor Retention?

Donor retention continues to fall. According to AFP’s 2017 Fundraising Effectiveness Survey Report, overall donor retention was just 45 percent last year. It’s down from the previous year. It will likely drop further this year, because that’s been the overall trend for the past decade.  Naturally, retention varies among charities and even among donor segments, but the message is clear: Too many donors are losing interest. That’s a problem, because low retention requires more spending […]
April 10, 2018

3 Ways to Incorporate Matching Gifts into Donor Acquisition

Nonprofits are always looking for creative ways to encourage first-time donations. From empowering marketing strategies to high-profile corporate partnerships, you’ve tried it all!
April 11, 2018

Advice from a Grantmaker: Two Steps Every Grantseeker Should Take

If you’ve ever applied for a grant, you know there’s a lot of paperwork involved. There’s a reason for that: for each new grant awarded and every payment processed, administrative and financial staff must carefully consider pertinent laws, IRS requirements, and the changing landscape of the nonprofit sector, all while protecting the funds their respective founders set aside for philanthropy.