May 20, 2022
June 11, 2019

Donor Recognition – And a Child Shall Lead Them – Tracy Ebarb

Donor recognition is a frequent conversation among fundraising professionals. There are many schools of thought concerning this activity and most agree that some type of recognition is proper, if not necessary, for every gift, regardless of size or type. Some donors even base their gift on the promise of a certain type of recognition, like the naming rights to a building or an endowed Chair at a University. Others may want to be included in […]
June 11, 2019

Ice Bucket Challenge – What’s The Fundraising Lesson? – Tracy Ebarb

This week, the creators of the Ice Bucket Challenge, Pete Frates and Pat Quinn, (both of whom have ALS) launched a NEW campaign called Challenge Me, which encourages people to challenge themselves to take whatever steps necessary to eradicate Amyotrophic Lateral Sclerosis (ALS). Their last initiative was meteoric and raised $115 million dollars in only 12 months up from $32,000 the year before! What’s the fundraising lesson? Trust me the Ice Bucket Challenge is NOT […]
June 12, 2019

The NANOE Fundraiser Asks For Major Gifts – Louis Fawcett

National Association of Nonprofit Organizations and Executives’ approach to raising money is motivated by one goal: to achieve heroic missions of scale which change and save lives so completely, that money chases after them. Through the use of the Major Gifts Ramp-Up Model (which has been tested and refined for 28 years) nonprofit fundraisers focus on the needs of donors, not the needs of their organizations. By applying free market principles relating to product, marketing […]
September 7, 2019

Nonprofits Fail – Here’s Seven Reasons Why – Tracy Ebarb

Why Do Nonprofits Fail? Does it seem a bit crowded in here? A few years ago, during his presidential campaign, Dr. Ben Carson made the statement that 90% of nonprofits fail within a few years.  While Dr. Carson’s statement was largely hyperbole, it did call to attention the alarming rate of both nonprofit failure and ineffectiveness. The real data from National Center on Charitable Statistics reveals that approximately 30% of nonprofits fail to exist after […]