April 15, 2025
After 35 years of working with nonprofit executives and boards across the nation, I can tell you this with confidence: language matters. Titles matter. Perception shapes reality. And when it comes to the success, stature, and strategic leadership of nonprofit organizations, there is one simple but profound change boards of directors should make immediately—change the title of their “Executive Director” to “Chief Executive Officer.” This is not a matter of semantics. It’s a matter of […]
