Here’s a natural, friendly and much more successful approach to major gift fundraising.
I’m showing you how to develop a warm, easy relationships with your major gift prospects. Relationships where they feel heard and understood. A relationship that builds trust and credibility.
When you take a donor-centered approach to a major gift, you let the donor lead the way. She feels entirely in control. She never feels “presented” to or pushed.
And she’s much more likely to end up with a generous major gift coming from her heart—and she’s with you for the long term.